Supporting Business Communication Through Content Marketing

10 Reasons Your Business Should Be On Social Media

It is safe to say that most businesses today are on at least one social media platform. According to Social Media Examiner’s 2014 Social Media Marketing Industry Report, a whopping 92% of the 2,800 marketers surveyed revealed that social media is important for their business....

Social Media Management: Managing Your Social Media Platforms Beyond Publication

Many small business owners, especially those just getting started with social media management, envision the process as simply posting fun stuff to Facebook and Twitter. Although this works well for your personal accounts, managing social media for a business requires an entirely...

Keeping It Real: Responding Like A Human

It’s growing more important to be different and engaging on social media, yet we have all received responses such as: Thank you for following. Thanks for the RT. Unfortunately, it is not uncommon to receive a robotic response from a company that you know is made up of real...

The Importance of Being Social

Social media has redefined and reinvented the way we communicate. Twitter invites us to join the conversation while Facebook empowers people all around the world to stay connected. Businesses today have a unique opportunity to directly engage with consumers across multiple...

Understanding the Power of Social

What’s the big deal with social media?   While the never ending social media posts are a headache for whomever on your team has the pleasure of non-stop posting, it’s absolutely necessary to be active on social media. Understanding the power of social is simple because it’s...

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