Supporting Business Communication Through Content Marketing

How to Make Your E-Newsletter More User-Friendly

What are the goals of sending out an e-newsletter? Reach your target audience Give them valuable content Expand your subscriber’s list Get your name in front your readers Drive traffic to your website To measure this, e-newsletter senders check their insights & analytics...

Hand in Hand: Blog and E-newsletter Integration

Ask any marketing expert and they would agree that successful marketing involves integration. This integration centers on ideas and is transmitted across multiple platforms in order to promote products and services. Two marketing tools that seamlessly go hand in hand are blog...

10 Industries that Should be Using E-newsletters now

Our email accounts are flooded with a variety of different emails everyday. From family and friends, to businesses, to spam… email is a part of our everyday communication. However, emails can easily be ignored if they do not provide unique or relative information to the reader....

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